ideeli.com Relaunches Website

Models at the ideeli headquarters wearing various brands that will be available this Spring.

 ideeli.com just relaunched their website with the acquisition of Groupon, which includes an all new design and navigation, along with a revised logo, larger photos and product zoom. Basically making it more easier for the shopper to see the product and experience it more clearly via their computer. In addition to the new website, ideeli is also celebrating Spring '14  with a highly curated collection of the latest spring trends and name brands. I attended their headquarters this week to see their Spring Trends which includes Floral Tropical, Safari and Artful Global.

See the colorful trends from ideeli.com below ...

Inspected Trend: Wordplay

Inspected Trend: Wordplay

Slogans, phases, quotes and all of the sorts of wording were plastered on a few looks during this Fashion Month. Designer Tom Ford dive into this trend by playing up the Jay Z's song Tom Ford, with sequin dresses with "61" which is the birth year of the designer. It was slight comical with the word Molly crossed out. If you need a refresher course listen to the song here. Wording on a garment is usually associated with the junior market but it's crossing over for the older consumer. Other than that wordplay is fun and in all good fashion.

What do you think about the Wordplay trend?

Market Appointment: Old Navy Summer 2014 Preview

Old Navy Summer 2014 Preview

Despite the snow flurries that's outside the Old Navy Summer '14 preview gave us a hit of what it be like on a hot summer day. There were outfitting  options for the beach and the poolside, as it was displayed at the preview. Muted colors and various denim styles are available for the outdoorsy type just in case you want to go camping and set a bonfire with family and friends. Last but not least, there's Independence in Summer and Old Navy will have all of the red/white/blue clothing and accessories you need for that day.

See more of the Old Navy Summer '14 preview...

will.i.am To Launch First Eyewear Collection

will.i.am To Launch First Eyewear Collection

I remembered when I spoke with Musician and entrepreneur will.i.am at the Eckocycle Launch, he told me he had a few things in the works. Well one of those things is that he is about to launch his fist eyewear collection in the Fall of 2014. He will be collaborating with glasses connoissuer and long-term friend, designer George Gorrow. The collection will include optical styles for men and women. The frames will draw inspiration from 1980's hip-hop pioneer including will.i.am's early career influences. ill.i Optics will be available in stores from September.

Will you be interested in ill.i Optics launch?

NINA Boise Neon Clutches

Nothing screams Spring is around the corner with a pop of neon. I'm absolutely in love with NINA transparent neon clutches. So if you feel that you're ever in a Winter somber rut these clutches are only $64. Happy Shopping!

Get It Now: Opening Ceremony + Acne Skirt from NY Fashion Week

This is one outfit that has many levels and I love it. This pic was taken during New York Fashion week unfortunately I have no idea who this lady is. The other components to her outfit I found are statement worthy but still subtle that doesn't overpower each other.  I already claimed my love for different ways of wearing a sweatshirt and this anonymous lady did the midi skirt by acne combo with a Open Ceremony sweatshirt.

Update: This anonymous lady is Helen Bordon, a Brazilian Blogger/Socialite.

What are your thoughts on this outfit?

Get the look below... 

Jennifer Lopez for Kohls Spring '14 Collection

Jennifer Lopez for Kohls Spring '14 Collection

Jenny from the Block or better known as Jennifer Lopez is helping us slowly roll in Spring with her Jennifer Lopez for Kohls collection. In the Spring '14 campaign, Jennifer Lopez is beaming with smiles, in the collection head to toe. The Jennifer Lopez for Kohls will start to trickling this month and into March. The winter is almost over and we all will soon be smiling like J.Lo.

See other pieces from the Jennifer Lopez for Kohls Spring '14 collection ...

Inspected Trend: Chunky Knits

Inspected Trend: Chunky Knits-The Row, Marc by Marc Jacobs, Edun

The Row, Marc by Marc Jacobs and Edun Fall '14 collection all had chunky knits sweaters that were exaggerated and loose in silhouette leave room to layer as much as needed. Designers in New York knew what it's like to have a crazy winter and wanted to make sure that next year we are completely supplied with all the essentials to battle the frigid temperatures. Even though I have three designers above that had massive sweaters in there collection there way many more variations of chunky knits from the NY collections. 

How do you feel about chunky sweaters for Fall '14?

3 Brands from the Art Institutes Fall 2014 Fashion Show

13 Student designers  (which included 1 design duo) from the Art Institutes showcased their collections to the NY crowd at Mercedes Benz Fashion Week last week.  I spoke with a few of them backstage on their inspirations and and how their brand will stand out among the other students that's presenting in the show.


See which designers I spoke with backstage ...

Inspection Report: Cynthia Rowley Fall 2014 Presentation

Cynthia Rowley Fall 2014 Presentation

Who: Cynthia Rowley Fall 2014 Celebration

Where:  The Diamond Horseshoe, NYC
Overall: Designer Cynthia Rowley had an inventive idea to to shoot her Fall '14 collection ahead time, so when the gathered press, editors and bloggers showed up at the Diamond Horseshoe there was no need to scramble to take pictures of the collection as it was readily available. Many people has complained that NY fashion is over saturated with collections so I actually like the idea of having a celebration instead of a fashion show. I enjoyed my time at the Diamond Horseshoe and I was more in tune with the short film that playing through out the night. For Fall' 14 Cynthia described her collection as "sporty glamorous" with embroidered sweaters, thigh high riding boots and angular skirts. My favorite piece which can be easily mistaken for a knee length skirt, was the leather culottes.

Grade: B+

See more pics (and my instavideo) of the Cynthia Rowley Fall '14 Celebration ... 

Video: How Instagram Has Changed Everything About New York Fashion Week

Besides the clothes, models and the designers, what was really trending this season was instagramming your way through NY Fashion Week! Even at Mercedez Benz Fashion Week at Lincoln Center there was a instagram wall filled with images and instavideos from users using the #mbfw hashtag. Being in media I also have the desire to post and share my fashion experiences with my followers on all of my fashion socials site. The real question here is when does it becomes too much?

video via Racked.com