12.01.2012

(BELVEDERE)RED turned the Meatpacking District (RED) in support of World AIDS Day


Held at the Bagatelle in the Meatpacking District, Belvedere Vodka held a private event for the special Edition (BELVEDERE)RED to help saves lives for Worlds AIDS Day. 50% of profits from the sale of (BELVEDERE)RED will go to the Global Fund to finance programs to fight HIV/AIDS in Africa. Even though the temperature dropped to freezing that night, the crowd stood outside like one big rave to enjoy the performance of Chromeo. However, those who decided to stay inside (myself included) watched Chromeo's performance on the big screen  and enjoyed moments like this. In all, the Belvedere threw a great event to bring awareness to a disease that is affecting millions of people not only in the US but worldwide. It's the little things we can do such as buying a bottle of (BELVEDERE)RED that can make a difference in someone's life.

“You have not lived today until you have done something for someone who can never repay you.”  - John Bunyan


Power 105 Breakfast Club's DJ Angela Yee
(L) Actress Kelly Rutherford and (R) Alan Cumming 
(L) Rapper Prodigy
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